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Logolog (@logolog) is a logo design blog focusing on wit and lateral thinking in logo design. The logos featured here made me smile and wish I had thought of them first! I like it when logos take me by surprise, either with unexpected associations or playful ideas.

Enjoy.
Denis Radenkovic,
September, 2004

A.G. Low [Construction] LTD.

Designer:

Rebecca Low is in her third year of a BA (Hons) Graphic Design degree at University College Falmouth.

Although it was what I actually studied while in Italy and I haven’t given up on it yet, nowadays I do very little of interior and furniture design work.

The logo for A.G. LOW CONSTRUCTION was an instant favourite. I’m not entirely sure if the idea is instantly recognisable if you’re not that familiar with how plan drawings look, but it works for me 100%.

A.G. Low [Construction] LTD.

Drafts

Drafts from the design process.

Further Refinements

Identity Applications

Business Card Design

Business card design, front and back.

Website Design

I like how the concept is applied to the the site navigation.

Designer:

Rebecca Low is in her third year of a BA (Hons) Graphic Design degree at University College Falmouth.

Posted on

July 16, 2008

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